Market Analysis
Market Research
Future (MRFR) projects the global field force automation market size to achieve USD 3.05
billion at a 15.2% CAGR from 2020 to 2027 (forecast period).
Number of Providers Offering Innovative Solutions
A number of
field force automation providers are active in the market, offering solutions
and services to businesses of all sizes. These vendors provide mobile-based
sales force automation solutions that include business intelligence analytics,
order taking to invoicing, automated field force operations, sales route
management, and attendance management. Since field automation solutions assist
organizations in achieving faster returns on investment, precise sales data
visibility, and increased customer touchpoint and happiness, enterprises are
significantly investing in these solutions, which is boosting the market
growth. Solution providers are rapidly delivering innovative solutions to
efficiently meet the field sales force management needs of numerous industry
verticals, increasing market competition.
COVID-19-Caused Lockdown to Positively Impact the Market
Due to the
current COVID-19 pandemic, the field force automation business is likely to
increase. This will be due to the imposition of lockdowns in a number of
nations, which is expected to produce strong demand for automated field
operations for collecting real-time information. Furthermore, the high
acceptance rate of digital initiatives and the rapid speed of production in the
post-lockdown era would push sectors to use automated solutions in the coming
years.
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Market Segmentation
The worldwide
field force automation market has been segmented on the basis of component,
deployment, organization size, and vertical.
Based on the
component, the worldwide field force automation market has been segmented into
solution and service.
Based on
deployment, the worldwide field force automation market has been divided into
on-premise and cloud-based solutions.
Based on
organization size, the worldwide field force automation market has been
segmented into large enterprises and small- and medium-sized enterprises.
Based on
vertical, the worldwide field force automation market has been segmented into
IT and telecommunication, manufacturing, healthcare, transportation and
logistics, energy and utilities, and others.
Regional Analysis
North America to Lead the Global Market
North America
leads the field force automation industry in terms of revenue. The increasing
adoption of automation solutions among organizations in several North American countries,
including the United States and Canada, is one of the reasons driving market
expansion.
Europe to Hold the Second Position
Europe was the
market's second-largest region. Europe is divided into the United Kingdom,
Germany, France, Spain, Italy, and the rest of Europe. According to the MRFR
analysis, the UK will have the largest market share, followed by Germany and
France. IT & communications, manufacturing, and retail are some of the
prominent industry verticals where field force automation solutions are being
applied in the region.
Key Players
Key players in
the Global Field Force Automation Market are ServiceMax, Inc. (US), FieldAssist
(India), SalesDiary Inc. (India), FieldEZ (US), Folio3 Software
Inc. (US), Channelplay Limited (India), VisitBasis Tech, LLC (US), Oracle (US),
Microsoft (US), Salesforce (US), SAP (Germany), Acumatica (US), Leadsquared
(India), Kloudq Technologies (India), Accruent (US) and Nimap Infotech (India)
Industry News
In March 2019,
ServiceMax acquired Zinc to assist service professionals in acquiring and
exchange knowledge in real-time. The acquisition is intended to assist
ServiceMax in expanding and improving its product line.
In April 2019,
Trimble Inc. released PULSE Remote Expert, an augmented reality (AR) solution
that boosts the productivity of field service technicians.
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